Facebook ads

Facebook now boasts over 15 million active Australian users. This has created an unprecedented opportunity for you to explode your sales as a business owner. By using the right formula you can build game-changing campaigns that blow your competitors out of the water.

You may not be entirely dissatisfied with where your business is at, or you’re just downright appalled with your sales growth. In either case, it’s more than likely that Facebook can enable you to connect with a flood of paying customers with careful planning and execution, and the right tools in your battle chest.


Facebook’s advertising platform enables you to connect with people of your choosing, through highly targeted audience selection. You can reach prospects by selecting demographics, interests, locations and past online activity. In fact there’s upto 50,000 different data points you can use to connect with your ideal prospects.

As the leading Facebook Advertising Agency we can show you how to harness the power of this platform by crafting campaigns that give your business an unfair advantage, but remember… With great power, comes great responsibility…

Use facebook ads to...

  • Create leads
  • Generate eCommerce sales
  • Increase Brand Awareness
  • Engage motivated buyers
  • Select audiences with precision
  • Scale business with control

This is an incredible platform to achieve the objectives above as you can minimise Facebook advertising costs in Australia as a business with a well managed campaign.

Why work with us?

Why choosing Invicta just makes sense.

No prisons

We don’t believe in forcing you into long term contracts. It’s a win-win situation.

Good Strategy

We won’t guide your campaign with sweet nothings, we’ll let the research speak for itself.

Aggressively Agile

We never stop reiterating, we never stop learning. We’ll put in the time because we know you don’t have much.

The Money

We chase dollars not acronyms. We optimise for sales and leads.

Teach me more about

There’s no one tactic that results in SEO success. High return organic search campaigns are built on an approach where we focus on not one but all of the following:

Trusted by local and national brands

If you’re serious about driving revenue online, growing market share, and staying ahead of your competition, then get in touch.

You may be eligible for a range of payment options to fund your website project.
Find out today

Frequently asked questions

What does SEO stand for?

SEO stands for Search Engine Optimisation and falls under the umbrella of Search Engine Marketing (SEM). It involves making changes to your website which improves the quality, infrastructure and overall user experience to increase website traffic, and achieve higher rankings. Find out more about it by reading our article on the basics of SEO.

What is SEO?

SEO is a staple in any effective strategy for growth. It is the bread and butter to growing your business in a digital age.

A simple way to put it — you make changes to your website to make it more attractive for search engines where you are rewarded with higher rankings based on the quality and relevance of the content.

This, in turn, drives more traffic to your website. The more people who find your website the more money you make.

Down to the nitty-gritty. SEO is the art and science of driving organic, or un-paid, traffic to your website through search engines such as Google.

Most SEO strategies involve creating high-quality content, building backlinks with authoritative pages, optimising keywords & phrases, and making sure your content is relevant to what users are searching for.
However, what separates the successful SEO campaigns from most is how the strategy has come to fruition.

How does SEO work with Google?

In its simplest form, Google will crawl, index and rank a website based on a number of important factors, including the quality of content, it’s relevance to user searched queries, technical infrastructure, and user experience.

Google uses a combination of over 400 variables to evaluate who gets the winning search positions. We summarise them into four major categories of influence: Content Marketing, User Experience, Digital PR and Technical SEO. A balanced evaluation of these factors will impact where Google ranks your website on search engine results pages (SERP).

What is an SEO strategy?

A better question would be, ‘what kind of SEO strategy is going to bring tonnes of qualified traffic and help my website rank in the top positions for the right key phrases?’

To clarify, a good SEO strategy does not come in the form of a flashy presentation sprinkled with fancy keywords & phrases, and promising hundreds of ‘empty’ clicks.

A rock-solid SEO strategy is created by taking a deep dive into your target market and industry, putting yourself into the shoes of your consumer and understanding their objections, needs and wants.

And only then, can the strategy start to take form. Based on this crucial information, you craft high-quality content that is relevant to your buyers search queries, build strong backlinks with authoritative websites to boost your online presence and make sure your website is technically-healthy.

After all, this is how Google will ultimately rank your website on the search engine results page (SERP).